About Us

The Freddy Italian range of clothing has arrived in South Africa.

Freddy encompasses everything one loves about the Italian culture. Sophisticated and chic with an innovative twist - patented WR.UP® technology. This technology sets it apart from anything you’ve ever worn before. Thanks to strategic seams and tailoring devices, WR.UP® technology supports and reshapes the hips and buttocks area enhancing them and the thighs in a totally natural way. Freddy has thus completely revolutionized the concept of trousers and shorts - guaranteeing a perfect fit every time!

This is like no other brand in SA as the material used, is a technical fabric designed to maximize control. This means there’s just no going wrong with Freddy. A brand synonymous with active wear for almost 40 years this brand has a wide range from active wear, denims and shorts in the trendiest colours, basically all your needs in one.